Collection: Hats

For the trails and the errands and everywhere they used to come along. Their face is embroidered in 25,000 individual threads on a structured front panel, with a mesh back and an adjustable snapback, so it works on the walk you still take without them.

Structure, weather, and why it's stitched

The structured front panel is doing more work than it looks like. It holds the portrait flat. An unstructured cap lets their face fold into the crown every time the hat comes off, and it comes back creased straight through the middle of them, which is a small daily indignity nobody thinks to check for before buying.

Outdoors is where this piece differs from everything else embroidered in the store. Sun and sweat break down printed graphics quickly and thread barely notices, so a portrait that lives on a hat holds up better than the same portrait printed on a shirt would.

It's $69 and built to order once your photo arrives. Worth knowing before you order: this is the piece that ends up on the walk you still take on the same route at the same time, because that habit outlasts the reason for it by a long way.

Questions, answered

Will it fade outdoors?
The portrait is stitched rather than printed, so sun and sweat treat it far more kindly than they would a graphic.

What photo should I send?
A well-lit one where their face is toward the lens. A phone photo is plenty.

The same portrait in something you can wear indoors: crewnecks or embroidered tees. See it all in memorial apparel.

1 product