Collection: Jackets

150,000 stitches is what it takes to make denim look like your dog. Two cuts: the oversized Wrangler for every day, and the pearl-accented one for when the portrait deserves an occasion. These are the pieces strangers ask about, which is either the reason to get one or the reason not to.

The photo you send, and looking after the denim

This is where the photo advice lives, because every embroidered piece in the store starts the same way: you order, then you send the picture.

What the embroiderers can do the most with is a daylight shot, taken head-on, with only your pet in it and their coat unobstructed. Phone photos are completely fine. Clear usually beats artistic, and the shot you think is boring is often the one that stitches best. The ones that cause trouble are dim indoor lighting, two pets in frame, and a costume or a raised paw hiding the markings that make them recognizable.

Both cuts are $300, so cost isn't what decides between them. What decides is how often you'll reach for it. The Wrangler is a jacket you throw on; the pearl-accented one is a jacket you choose. If you're unsure whether you want to be asked about them in public this month, a crewneck carries the same portrait without starting the conversation.

Denim suits embroidery because it needs washing less often than most of what you own. Cold water, inside out, air dry, and no iron near the stitching. Built to order once your photo arrives, so it isn't a next-day item; the product page lists production time.

Questions, answered

What photo should I send?
Good light, one animal, markings visible, face toward the lens. A phone photo works.

Will the embroidery hold up?
Wash cold, inside out, air dry, and keep the iron off the portrait, and it will outlast the denim it's stitched into.

How long does it take to make?
It's built to order rather than pulled off a shelf, and the production time is on the product page.

Quieter versions of the same portrait: crewnecks and embroidered tees. The full range is in memorial apparel.

2 products